WNBA x Google “Wonders Of The W”
Art Direction x Design
DOC 234—34/2
DOC 234—34/2
CD: Justin Joo
ACD: Mia Lee
Senior Art Director: Michael James Darienzo
Producer: Collin Bean, Tina Cheng
Prodcution Agencey: Invisible North
For Google Pixel’s 2024 WNBA All-Star Weekend activation we brought magic to the desert. Inspired by Arizona’s landscape and the future of the game, we created “The Wonders of the W”, an interactive experience that showed “the magic of the league” while giving fans the opportunity to touch, see and feel “the magic” of Google features through content capture, merch creation, and custom digital artwork.